Top of Mind Networks

Becoming Nordstrom

June 16, 2009 by · Leave a Comment

For the past year, the mortgage industry has experienced unprecedented change with regard to regulation and underwriting guidelines. Gone are many products that were made available to consumers that created and then finally burst the housing bubble. To be honest, however, did anyone really expect the no-doc mortgage and pay-option ARM to fund their retirement? […]

Where are you coming from?

May 27, 2009 by · Leave a Comment

I believe in the pile theory. The pile theory is simply the idea that whoever achieves the most tangible results in a particular field will usually have the most to teach. With that in mind, if someone has a bigger pile than you, listen. It they have a smaller pile than you, don’t. You wouldn’t […]

If you build it…they will come

April 16, 2009 by · Leave a Comment

Of the numerous seminars I have given on managing a database and database marketing, I am still amazed at how few mortgage professionals truly profit from it. I think it is partially because database marketing is misunderstood, but mainly I think it is because few people ever truly establish a database that amounts to much […]