Top of Mind Networks

The New Top of Mind Training Calendar

July 6, 2011 by · Leave a Comment 

This was built using Google Calendar – and I’m experimenting with Adobe Reader for my online meetings.  I’m using the simple “embed” code Google gave me in order to display the calendar on this web page.  Wow, this was really easy. If you’re a mortgage professional, you could use a feature like this to add a Community Events calendar to your website (and your preferred agents’ websites). Or you could easily create and maintain a calendar of upcoming Open Houses for your Realtor partners. Lots of fun and powerful applications here!

Live Tutorial – How To Build Free Single Property Websites

February 8, 2011 by · 2 Comments 

Tutorial Below:

This 6-minute tutorial walks you through how to build a nice, clean Single Property Website using our Lenderama Website Platform.  Please turn your speakers up to full volume – sorry for the poor audio quality:

Note:  We had some technical difficulties during our live webinar and I think this 6 minute video David recorded will be more useful than the 45 minute webinar we conducted last week.  The audio is not particularly great though and we do apologize – and will be re-recording the video when…

Note #2:  … we launch the new platform in May 2011.  Our new platform is going to make the process even easier – plus we’ll be adding a bunch of social media and syndication tools. 

Note #3:  You must have a Lenderama website (free upgrade available to all Top of Mind “Surefire” clients) in order to build Single Property Websites.  If you do not have a Lenderama website, you can register for yours here:

Innovation Alert – Top of Mind Introduces its New Realtor Presentation Books

January 20, 2011 by · 2 Comments 

This is an encore performance of our incredibly popular webinar featuring your newest Top of Mind Innovation.

Date:  Monday, January 31st
Time:  3pm EST, 2pm CST, 12 noon PST

Register Now

During this 45-minute training, Mark Green will teach you:

1)  How the ‘Real Estate Battlefield” has changed over the past five years – and what you can do to help your Realtor partners win.

2)  How to differentiate yourself using Surefire and your new Realtor Presentation Books.

3)  What Top of Mind has cooking and how it will change the game for you in early 2011.

Guess Who Just Launched the Best Online Loan Application In the Industry?

November 18, 2010 by · 2 Comments 

I’ll give you exactly one guess.

Yep, David Orsini and his development team did it again.  Now – all Lenderama Mortgage Websites (free with your Surefire subscription) include an incredibly beautiful and easy-to-use loan application.

Here are a few things I particularly like about it:

1)  It has a very clean, polished user interface which brands the mortgage company throughout the process

2)  Your clients can save their work and return at a later time to fill in the missing blanks

3)  Your clients digitally give you written permission to pull credit – and you even get a wet electronic signature (extremely cool!)

4)  The resulting loan application is transmitted securely through your Surefire System – and is saved as a FNM file for easy import into any LOS

Click here to view a sample of our Secure Loan Application!

If you’d like a personal demo, please don’t hesitate to contact Top of Mind Networks anytime!

An Important Message From Mark Green

September 15, 2010 by · 36 Comments 

There is a malicious, horrible email circulating about me and Top of Mind Networks.  Please know that these horrible things are not true.

Over the past several months, someone has been trying to hurt me and my family – I honestly do not know why.  It all started on July 2nd, and that evening I blogged about it here on the Top of Mind Blog.  Since then, there have been other horrible incidents – but nothing as public and humiliating as the email bouncing around the web to my friends, clients, colleagues and even family members right now.  In an effort to help explain and help clear my name, I recorded a brief video this morning:

Again, to those of you who have been calling and emailing me with your love and support – thank you.  I hope something like what I’ve been going through never happens to you.  But we live in the Internet age and unfortunately people can really wreak havoc on somebody’s entire life with just a few phone calls and clicks of a mouse button.

If anyone would like a more detailed explanation as to what I’ve been experiencing over the past few months, please feel free to contact me directly (my cell phone number and email address are given at the end of the video).

Surefire 2.0 Tutorial Webinars – Register Here

September 9, 2010 by · Leave a Comment 

We’re proudly taking our new Surefire 2.0 System live!  We’ll be doing live instructional webinars every Monday, Wednesday and Friday at 3pm EST, 12 noon PST.  During these webinars, we’ll teach you all the basics of contact management – plus some advanced techniques such as segmenting your database into “Groups” and even the art of sending the right email… to the right contact… at the right time.

Register for a session now by clicking a date below:

Wed, Nov 3, 2010 3:00 PM – 3:30 PM EDT

Wed, Nov 10, 2010 3:00 PM – 3:30 PM EST

Wed, Nov 17, 2010 3:00 PM – 3:30 PM EST

Top of Mind Networks is Hiring!

July 19, 2010 by · Leave a Comment 

Top of Mind Networks is growing – and we’re looking for a few special people to join our Atlanta-based team.  Here are the roles we’re looking to fill right now.  If you know someone who fits the bill, please feel free to have them email me a cover letter & resume.  Thank you!

Creative Director – All we’re looking for here is the most polished graphic designer on the planet… a highly creative and deadline oriented superhero that is ready to make a huge impact right away.  Highly desirable skills:  Photoshop (of course), WordPress, MS Office Suite (especially Word and Powerpoint), and the ability to walk on water.

 Account Manager– This is perhaps the most important job in the village.  Our Account Managers are responsible for ensuring that all Top of Mind clients are getting the very most from their marketing investment.  Hugely important attributes include:  ultra-friendly and cheerful attitude, highly organized, internet savvy, and most importantly… a team player in every sense of the word.  Experience within the mortgage marketing industry a huge plus.

Top of Mind Networks is an Equal Opportunity Employer!  Salaries are commensurate with experience and skill set.

Mortgage Revolution San Francisco – Update

April 22, 2010 by · Leave a Comment 

MRev SF Button AdThings have been so chaotic here at Top of Mind Networks, I’m just realizing how little love we’ve given to Mortgage Revolution in recent weeks.  Here’s a quick update on what’s happening with Mortgage Revolution San Francisco.

First off, we have a very special headline speaker – Todd Duncan.  Along with Todd, you’ll see some of the other A-List mortgage coaches and trainers.  But what made Mortgage Revolution Atlanta (this past  January) so special wasn’t the A-List speakers, it was you – the mortgage professionals out there working with borrowers each and every day.  If you’ve been kicking around the idea of making it out to San Francisco, trust me, just do it.  You won’t regret it.

To buy your ticket, you can either visit the main Mortgage Revolution site, or here’s a link where you can get 10% off your ticket.

I’m going to be there and I hope to see you there too.  If you’d like to volunteer – please visit this page.

Surefire 2.0 Live Training – Weekdays at 4pm EST 1pm PST

April 15, 2010 by · Leave a Comment 

Surefire 2 dot 0 Logo

We’re very excited to have officially released the Early Adopter version of our new Surefire 2.0 interface.  We know this transition is going to be easier on some folks than others and we are here to help!  Here’s the action plan:

1)  Every day at 4pm EST, 1pm PSTwe’ll be holding a live Surefire 2.0 Training and Troubleshooting Session.  Instead of making everyone jump through hoops with GoToWebinar registration pages for every session, we’re going to post the Webinar Training link right here on the Top of Mind Blog each day 15 minutes before the training begins.

CRITICAL NOTE:  We’ll be limited to 200 attendees on these training calls.

CRITICAL NOTE #2:  To Participate, Please Go To the Top of Mind Blog at 4pm EST and follow the instructions

If we find that more than 200 people are trying to attend our Training Sessions, we’ll make adjustments accordingly.

2)  We’ve added a link to the old Surefire client login for those of you who would like to gradually move toward the new system.

3)  We want to hear from you with any bugs or improvements you need to see.  The best way to address them is by emailing Sherwood Lawrence at slawrence at topofmind dot com or calling the office at 404-943-9910 x117.

Thank you for the positive – and even the not-so-positive feedback!

We are working around the clock and will be making constant improvements.

Surefire 2.0 Soft Launch – We Are Live

April 12, 2010 by · Leave a Comment 

Surefire 2 dot 0 Logo

After over a year in development and two consecutive all-nighters from the programming team, we’ve officially soft launched the new Surefire 2.0 platform.  Here’s a short list of FAQ’s about our new Contact Management System:

What Should I Expect Today?

Today’s release is pretty raw, but it will give you a feel for your new Surefire interface.  There are known bugs we’re working on.  We expect other bugs to surface as you begin playing with SF 2.0.  When you experience a bug, would you please email Sherwood Lawrence at slawrence at topofmind dot com?

What Should I Expect Over Time?

Surefire 2.0 is the largest and most challenging development project we’ve ever taken on at Top of Mind Networks.  And with today’s release, we realize that our work has merely begun.  Over the weeks and months ahead, we’re going to continue adding new features.  We’re also going to be doing live (and recorded) webinars to train our clients on Surefire 2.0.  The best way to stay abreast of new Surefire features/training is to add the Top of Mind Blog to your Google Reader.  We’ll also be communicating updates in your weekly Top of Mind Activity Report.

Why Did We Develop Surefire 2.0 and What’s It Gonna Cost Me?

Our philosophy at Top of Mind for the past seven years has been quite simple:  build a great product, price it fairly and give top shelf customer service.  Today’s Surefire 2.0 release is just another extension of our original value proposition.  If you’re an active Surefire client, we’re upgrading you at no charge.  Hopefully, you’ll love us even more.  And if you’re REALLY happy, we hope you might even refer some friends our way.

Is That All?

Well, no.  We’re also about to officially release our Lenderama mortgage websites and blogs.  Some of you have already seen the beta – and it’s pretty sweet.  We’ve got about 65 new articles to populate into the master template and we’ll be ready to roll.  If you’re stuck with one of those plain vanilla websites, you may want to drop me a line and/or get into the queue.  These websites will be the best in the industry.  And oh yeah, they’ll be free for active Surefire 2.0 clients too.  No s&#t Jack.  We’re not screwing around over here.  We want to be the best mortgage marketing company on the planet.

Once we put a little polish on our new Contact Management System, we think we’ll be there.  Thanks to you – our clients – for inspiring us and pushing us to continue getting better.  We’ve only just begun.

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