Top of Mind Networks

How to Blow Up Your Phones Today Using Surefire

August 11, 2011 by · 1 Comment

Sorry, but I flailed for the first couple minutes of this webinar because I am a moron. Wasn’t showing my screen. Please see a few notes from today’s training underneath the video. Notes: 1) So far more than 50 of you have replicated this technique. Some of you have shared your successes with me. Thank […]

Here's Where Surefire Succeeds Where Most Mortgage CRM Solutions Eventually Fail

March 28, 2011 by · 2 Comments

We’ve been exceptionally fortunate here at Top of Mind Networks. When the market crashed, we had two choices.  One possibility was to roll up into the fetal position and hope for the best.  Another was to channel everything we had into our Surefire System.  I’m proud we chose the latter.  But when we set out […]

Surefire 2.0 Tutorial Webinars – Register Here

September 9, 2010 by · Leave a Comment

We’re proudly taking our new Surefire 2.0 System live!  We’ll be doing live instructional webinars every Monday, Wednesday and Friday at 3pm EST, 12 noon PST.  During these webinars, we’ll teach you all the basics of contact management – plus some advanced techniques such as segmenting your database into “Groups” and even the art of sending […]

When Mortgage CRM Doesn't Work

October 17, 2009 by · Leave a Comment

We at Top of Mind have been at the mortgage crm game for about 6 1/2 years, and while we’ve never conducted any formal research I’d like to talk candidly about when CRM doesn’t work: If you mistreat your clients in any way, shape or form. Yes, believe it or not, we’ve seen clients who […]

"Kathy and I have now put you on the top of our list to refer you for future business"

February 9, 2009 by · Leave a Comment

That’s a direct quote from an email Top of Mind Networks client Rusty Maddox of Home America Mortgage received at 2:23pm this afternoon. Why?  Because while Rusty was at home with his family on Sunday afternoon, Top of Mind had sent out a Settlement Statement Reminder Letter to all Rusty’s clients. Even better – this […]

"Negativity ROCKS!"

January 17, 2009 by · Leave a Comment

My Saturday a.m.:  cup o’ java, bowl o’ oatmeal, and a 30-minute Inman Connect NYC keynote by a guy named Gary Vaynerchuk.  Never heard of him?  That makes two of us. Invest ˝ hour in yourself and watch the video at Blown Mortgage posted by Morgan Brown.  Find out why Gary loves seeing negativity in the marketplace.  […]